Fifth Third Bank recently announced a partnership with the NAACP as part
of the Bank’s new Workforce Development Program. The enhanced
partnership between Fifth Third and the NAACP will provide a
collaborative effort to offer tools, resources and information regarding
career literacy that will empower individuals to find employment and to
enhance their employment skills. The program will launch in Detroit,
Orlando and Tampa.
Byna Elliott, senior vice president, Chief Corporate Community and
Economic Development Officer, said the Workforce Development Program is
further demonstration of Fifth Third’s dedication to empowering
community members to establish economic stability. “Fifth Third is
committed to ensuring that unemployed and underemployed individuals in
the communities that we serve are knowledgeable about what resources are
available to them and making sure they have the tools they need to
succeed. We are happy to partner with the NAACP to introduce this
program, which we know will have a far-reaching impact.”
Fifth Third launched a collaboration with the NAACP in 2016 as a sponsor
of its national convention. The Workforce Development Program is a
collaborative effort between the organizations to provide a resource to
the community. “We are pleased to work with Fifth Third to introduce the
Workforce Development program to job seekers,” said Rev. Dr. Wendell
Anthony, president, Detroit Branch NAACP and member of the NAACP
National Board of Directors. “We know that this program will ultimately
equip individuals with the tools that they will need to contend with
others in today’s competitive job landscape.”
The Workforce Development Program is part of Fifth Third’s $30 billion
Community Commitment to low- and moderate-income borrowers and in LMI
communities over five years, from 2016 to 2020. The goal of the Bank’s
overall program, which will be powered by NextJob, is to reach 120,000
people across the Bank’s 10-state footprint by 2020 by partnering with
national, regional, state and local partners. Through the Workforce
Development Program, participants will have the opportunity to attend
in-person workshops (depending on what is offered at specific locations)
and to participate in multimedia training courses to help them develop
the skills necessary for their success.
The program will use software and products offered through the NextJob
Job Seeker’s Toolkit, a customized program that includes video
interviews with job-search experts, job seekers and hiring managers. The
toolkit provides learning examples from real-life hiring experiences,
including several aspects of a successful job search:
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Creating an effective resume, compelling cover letters and a detailed
marketing plan.
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Best job board aggregators and leads.
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Job coaching.
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Networking and the hidden job market.
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Interview training and preparation.
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Assessing career direction and transferable skills.
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Follow-up to support success in the new job.
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Building a 30-second commercial.
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Developing a personal brand.
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Using social media effectively to find and land jobs.
Tamara, a NextJob participant from Michigan, said she had a great
experience with NextJob and was grateful for the career advice she
received. “NextJob provided me with a job coach who supported me every
step of the way, encouraged me to take on life challenges and helped me
most of all build up my confidence. I was able to get my resume
revamped, do mock interviews and learn about job sites I never would
have thought of. I cannot thank NextJob and my coach enough for their
support and expertise.”
John Courtney, NextJob’s CEO, said: “America has a major career literacy
gap, with job seekers rating their own literacy at near failing levels.
We’re excited to partner with Fifth Third Bank as they lead yet another
initiative to close that gap by helping the NAACP and other community
partners enhance the work they’re already doing to empower their
clients.”
For more information about Fifth Third’s Workforce Development Program,
please visit the Job
Seeker’s Toolkit on www.53.com.
About Fifth Third
Fifth Third Bancorp is a diversified financial services company
headquartered in Cincinnati, Ohio. As of March 31, 2018, the Company had
$142 billion in assets and operated 1,153 full-service Banking Centers
and 2,459 ATMs with Fifth Third branding in Ohio, Kentucky, Indiana,
Michigan, Illinois, Florida, Tennessee, West Virginia, Georgia and North
Carolina. In total, Fifth Third provides its customers with access to
more than 54,000 fee-free ATMs across the United States. Fifth Third
operates four main businesses: Commercial Banking, Branch Banking,
Consumer Lending and Wealth & Asset Management. Fifth Third is among the
largest money managers in the Midwest and, as of March 31, 2018, had
$363 billion in assets under care, of which it managed $37 billion for
individuals, corporations and not-for-profit organizations through its
Trust and Registered Investment Advisory businesses. Investor
information and press
releases can be viewed at www.53.com.
Fifth Third’s common stock is traded on the Nasdaq® Global
Select Market under the symbol “FITB.” Fifth Third Bank was established
in 1858. Member FDIC.
About the NAACP
The mission of the National Association for the Advancement of Colored
People is to ensure the political, educational, social, and economic
equality of rights of all persons and to eliminate race-based
discrimination. The vision of the NAACP is to ensure a society in which
all individuals have equal rights without discrimination based on race.
To learn more, visit www.naacp.org.
About NextJob
Headquartered in Bend, Oregon, NextJob is a nationwide firm focused on
full employment in America. Founded on the Golden Rule, its mission is
to provide creative reemployment solutions for employers, lenders,
government and others to help job seekers land jobs and avoid the many
impacts of unemployment. NextJob’s service provides high quality,
one-on-one job coaching, web workshops, curriculum and multimedia online
learning that is highly effective, affordable and accountable. To learn
more, visit www.nextjob.com.
Fifth Third Bank
Danielle Jones
513-534-0162
513-534-NEWS