Greenwich Associates honors Fifth Third Bank as a “Best Brand – Overall”
CINCINNATI--(BUSINESS WIRE)--Fifth Third Bank (NASDAQ: FITB) has been recognized by Greenwich
Associates as a “Best Brand in Small Business Banking” award winner.
Fifth Third is one of 12 banks out of 750 evaluated throughout the
United States to receive the “Best Brand – Overall” designation.
Greenwich Associates interviews nearly 13,000 businesses across the
country with sales of $1-10 million. Comparisons were made between all
banks throughout the United States, more than 750 in total. According to
Greenwich Associates, the Best Brand – Overall distinction is “awarded
to providers that are statistically differentiated in earning
consideration among customers and non-customers.”
“It’s always an honor to be recognized as best in class, but the
Greenwich Associates award is even more special because the evaluation
comes directly from small business owners,” said Kala Gibson, senior
vice president and head of business banking at Fifth Third Bank. “This
recognition exhibits the impact of our effort and commitment to helping
our small business clients achieve their business goals.”
This is not the first time Fifth Third Bank has been recognized as a
leader in small business banking. Earlier this year, the State Small
Business Credit Initiative (SSBCI) revealed
that Fifth Third is the largest lender by dollar amount since the
program’s inception in 2011. Last year, the bank loaned more than
$2.2 billion to small businesses.
For more information on how Fifth Third Bank supports small businesses,
please visit https://www.53.com/business-banking/.
About Greenwich Best Brand Awards
Greenwich Associates presents the Best
Brand Awards in small business banking (businesses with annual
revenues of $1-10 million) and middle market banking (businesses with
annual revenues of $10-500 million) to U.S. commercial banks.
Approximately 22,000 business executives interviewed have recognized
these banks as having distinctive brands.
The Best Brand - Overall and by product is awarded to providers that are
statistically differentiated in earning consideration among customers
and non-customers. Best Brand - Ease of Doing Business and Trust awards
are based on customer "excellent" ratings.
About Fifth Third Bank
Fifth Third Bancorp is a diversified financial services company
headquartered in Cincinnati, Ohio. The Company had $142 billion in
assets and operates 1,295 full-service Banking Centers, including 99
Bank Mart® locations, most open seven days a week, inside select grocery
stores and 2,650 ATMs in Ohio, Kentucky, Indiana, Michigan, Illinois,
Florida, Tennessee, West Virginia, Pennsylvania, Missouri, Georgia and
North Carolina. Fifth Third operates four main businesses: Commercial
Banking, Branch Banking, Consumer Lending, and Investment Advisors.
Fifth Third is among the largest money managers in the Midwest and, as
of September 30, 2015, had $297 billion in assets under care, of which
it managed $25 billion for individuals, corporations and not-for-profit
organizations. Investor
information and press
releases can be viewed at www.53.com.
Fifth Third’s common stock is traded on the NASDAQ® Global Select Market
under the symbol “FITB.” Fifth Third Bank was established in 1858.
Member FDIC.
Fifth Third Bancorp
Sean Parker, 513-534-6791