Fifth Third Bancorp’s homeowner reemployment program, in which it helps
unemployed customers find jobs and regain financial stability, was named
a winner of the BAI-Finacle Global Banking Innovation Award in Societal
and Community Impact. The award was announced and presented today at the
BAI Retail Delivery Conference in Chicago, Ill.
The BAI-Finacle Global Banking Innovation awards program, now in its
fourth year, recognizes innovation in the retail banking industry that
positively impacts customer experience, bank efficiency and
profitability. Fifth Third Bancorp had been named a finalist for the
award earlier this year.
Homeowner reemployment is a program in which Fifth Third helps its
unemployed mortgage borrowers find work by sponsoring them through a
comprehensive job search and training program offered by NextJob, a
national reemployment solutions company. The program is designed to help
Fifth Third mortgage customers land jobs, return to financial stability
and stay in their homes. During the 2012 pilot, nearly 40 percent of
participants found jobs within six months of completing the program,
after being out of work an average of 22 months.
“Our Company is thrilled at this recognition as a winner in BAI’s
Societal and Community Impact category,” said Chad Borton, executive
vice president and Head of the Consumer Bank, Fifth Third Bancorp. “The
program works for our Company, but the most satisfying part is that our
customers win—by finding jobs after long-term unemployment, regaining
financial stability and being able to stay in their homes. We thank BAI
for recognizing our efforts to work on behalf of our customers.”
The BAI Retail Delivery Conference in Chicago, Ill. Is an
industry-leading event attended by more than 3,000 financial services
professionals including retail banking organizations around the globe
and financial technology and business solutions providers to these
financial institutions. More information is available at www.baiglobalinnovations.com.
Fifth Third Bancorp is a diversified financial services company
headquartered in Cincinnati, Ohio. The Company has $134 billion in
assets and operates 15 affiliates with 1,308 full-service Banking
Centers, including 102 Bank Mart® locations, most open seven days a
week, inside select grocery stores and 2,639 ATMs in Ohio, Kentucky,
Indiana, Michigan, Illinois, Florida, Tennessee, West Virginia,
Pennsylvania, Missouri, Georgia and North Carolina. Fifth Third operates
four main businesses: Commercial Banking, Branch Banking, Consumer
Lending, and Investment Advisors. Fifth Third also has a 22.8% interest
in Vantiv Holding, LLC. Fifth Third is among the largest money managers
in the Midwest and, as of September 30, 2014, had $303 billion in assets
under care, of which it managed $26 billion for individuals,
corporations and not-for-profit organizations. Investor information and
press releases can be viewed at www.53.com.
Fifth Third’s common stock is traded on the NASDAQ® Global Select Market
under the symbol “FITB.” Fifth Third Bank was established in 1858.
Member FDIC. Equal Housing Lender.
About BAI
BAI is the financial services industry’s resource for breakthrough
information and intelligence needed to innovate and stay relevant in an
evolving marketplace. For more than 85 years, BAI has focused on
advancing the industry by offering unbiased education and research.
BAI’s offerings are as diverse as the industry, and include premier
events such as BAI Retail Delivery Conference & Expo, groundbreaking
research and performance metrics, professional learning and development
programs, and in‐depth editorial coverage through BAI Banking
Strategies. For more information visit: BAI.org or on
twitter.com/BAI_Info/.

Fifth Third Bancorp
Stacie Haas, 513-534-5113